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The Marketing Process: From Research to Revision, Schemes and Mind Maps of Economics

An overview of the key stages in the marketing process, including marketing research, analysis, planning, implementation, and revision. It covers the importance of understanding consumer behavior, analyzing market information, targeting the right customers, and continuously refining and promoting the marketing mix. The document highlights the iterative nature of the marketing process, emphasizing the need to stay aware of competitors and adapt strategies accordingly. This comprehensive guide offers valuable insights for students and professionals interested in the fundamentals of marketing and the dynamic nature of consumer markets.

Typology: Schemes and Mind Maps

2021/2022

Uploaded on 06/03/2024

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TRẦN THỊ ÁNH
TRẦN TUẤNKHIẾU THỊ DUYÊN
THẢO
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TRẦN THỊ ÁNH KHIẾU THỊ DUYÊN TRẦN TUẤN THẢO

Marketing research

Marketing Analysis

  • Analyzing these information
  • Decide the best potential consumers
  • Decide how to appeal to them most effectively

Marketing Implementation

  • Delivering the plan
  • Delivering marketing mix

Marketing Revision

  • Be aware of competitors
  • Continue to refine and promote