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Photo documentary as a public genre had its moment in the ideological ... This essay was originally published in 3 Works, Halifax, N.S.: Press of the Nova ...
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In, around, and afterthoughts (on documentary photography) (1981) Martha Rosler
The Bowery, in New York, is an archetypal skid row. It has been much photographed, in works veering between outraged moral sensitivity and sheer slumming spectacle. Why is the Bowery so magnetic to documentarians? It is no longer possible to evoke the camouflaging impulses to "help" drunks and down-and-outers or "expose" their dangerous existence. How can we deal with documentary photography itself as a photographic practice? What remains of it? We must begin with it as a historical phenomenon, a practice with a past. Documentary photography1 has come to represent the social conscience of liberal sensibility presented in visual imagery (though its roots are somewhat more diverse and include the "artless" control motives of police record keeping and surveillance). Photo documentary as a public genre had its moment in the ideological climate of developing state liberalism and the attendant reform movements of the early-twentieth-century Progressive Era in the United States and withered along with the New Deal consensus some time after the Second World War. Documentary, with its original muckraking associations, preceded the myth of journalistic objectivity and was partly strangled by it. We can reconstruct a past for documentary within which photographs of the Bowery might have been part of the aggressive insistence on the tangible reality of generalized poverty and despair(of enforced social marginality and finally outright social uselessness. An insistence, further, that the ordered world of business-as-usual take account of that reality behind those images newly seen, a reality newly elevated into consideration simply by being photographed and thus exemplified and made concrete. In The Making of an American, Jacob Riis wrote: We used to go in the small hours of the morning to the worst tenements ... and the sights I saw there gripped my heart until I felt that I must tell of them, or burst, or turn anarchist, or something. ... I wrote, but it seemed to make no impression. One morning, scanning my newspaper at the breakfast table, I put it down with an outcry that startled my wife, sitting opposite. There it was, the thing I had been looking for all those years. A four-line dispatch from somewhere in Germany, if I remember right, had it all. A way had been discovered, it ran, to take pictures by flashlight. The darkest corner might be photographed that way. 2 In contrast to the pure sensationalism of much of the journalistic attention to working class, immigrant, and slum life, the meliorism of Riis, Lewis Hine, and others involved in social-work propagandizing argued, through the presentation of images combined with other forms of discourse, for the rectification of wrongs. It did not perceive those wrongs as fundamental to the social system that tolerated them(the assumption that they were tolerated rather than bred marks a basic fallacy of social work. Reformers like Riis and Margaret Sanger3 strongly appealed to the worry that the ravages of poverty(crime, immorality, prostitution, disease, radicalism(would threaten the health and security of polite society as well as to sympathy for the poor, and their appeals were often meant to awaken the self-interest of the privileged. The notion of charity fiercely argued for far outweighs any call for self-help. Charity is an argument for the preservation of wealth, and reformist documentary (like the appeal for free and compulsory education) represented an argument within a class about the need to give a little in order to mollify the dangerous classes below, an argument embedded in a matrix of Christian ethics. Documentary photography has been much more comfortable in the company of moralism than wedded to a rhetoric or program of revolutionary politics. Even the bulk of work of the U.S. version of the (Workers') Film and Photo League4 of the Depression era shared in the muted rhetoric of the popular front. Yet the force of documentary surely derives in part from the fact that the images might be more decisively unsettling than the arguments enveloping them. Arguments for reform(threatening to the social order as they might seem to the unconvinced(must have come as a relief from the potential arguments embedded in the images: With the manifold possibilities for radical demands that photos of poverty and degradation suggest, any coherent argument for reform is ultimately both polite and negotiable. Odious, perhaps, but manageable; it is, after all, social discourse. As such, these arguments were surrounded and institutionalized into the very structures of government; the newly created institutions, however, began to prove their inadequacy(even to their own limited purpose(almost as soon as they were erected.
Let us consider the Bowery again, the site of victim photography in which the victims, insofar as they are now victims of the camera(that is, of the photographer(are often docile, whether through mental confusion or because they are just lying there, unconscious. (But if you should show up before they are sufficiently distracted by drink, you are likely to be met with hostility, for the men on the Bowery are not particularly interested in immortality and stardom, and they've had plenty of experience with the Nikon set.) Especially now, the meaning of all such work, past and present, has changed: the liberal New Deal state has been dismantled piece by piece. The War on Poverty has been called off. Utopia has been abandoned, and liberalism itself has been deserted. Its vision of moral idealism spurring general social concern has been replaced with a mean-minded Spencerian sociobiology that suggests, among other things, that the poor may be poor through lack of merit (read Harvard's Richard Herrnstein as well as, of course, between Milton Friedman's lines5). There is as yet no organized national Left, only a Right. There is not even drunkenness, only "substance abuse"(a problem of bureaucratic management. The exposÈ, the compassion and outrage, of documentary fueled by the dedication to reform has shaded over into combinations of exoticism, tourism, voyeurism, psychologism and metaphysics, trophy hunting(and careerism. Yet documentary still exists, still functions socially in one way or another. Liberalism may have been routed, but its cultural expressions still survive. This mainstream documentary has achieved legitimacy and has a decidedly ritualistic character. It begins in glossy magazines and books, occasionally in newspapers, and becomes more expensive as it moves into art galleries
and museums. The liberal documentary assuages any stirrings of conscience in its viewers the way scratching relieves an itch and simultaneously reassures them about their relative wealth and social position; especially the latter, now that even the veneer of social concern has dropped away from the upwardly mobile and comfortable social sectors. Yet this reminder carries the germ of an inescapable anxiety about the future. It is both flattery and warning (as it always has been). Documentary is a little like horror movies, putting a face on fear and transforming threat into fantasy, into imagery. One can handle imagery by leaving it behind. (It is them, not us.) One may even, as a private person, support causes. Documentary, as we know it, carries (old) information about a group of powerless people to another group addressed as socially powerful. In the set piece of liberal television documentary, Edward R. Murrow's Harvest of Shame, broadcast the day after Thanksgiving in 1960, Murrow closes with an appeal to the viewers (then a more restricted part of the population that at present) to write their congressmen to help the migrant farm workers, whose pathetic, helpless, dispirited victimhood had been amply demonstrated for an hour(not least by the documentary's aggressively probing style of interview, its "higher purpose" notwithstanding(because these people can do nothing for themselves. But which political battles have been fought and won by someone for someone else? Luckily, CÈsar Ch·vez was not watching television but rather, throughout that era, was patiently organizing farm workers to fight for themselves. This difference is reflected in the documentaries made by and for the Farm Workers' Organizing Committee (later the United Farm Workers of America, AFL-CIO), such works as SÌ, Se Puede (ìYes, We Canî) and Decision at Delano; not radical works, perhaps, but militant works. In the liberal documentary, poverty and oppression are almost invariably equated with misfortunes caused by natural disasters: causality is vague, blame is not assigned, fate cannot be overcome. Liberal documentary blames neither the victims nor their willful oppressors(unless they happen to be under the influence of our own global enemy, World Communism. Like photos of children in pleas for donations to international charity organizations, liberal documentary implores us to look in the face of deprivation and to weep (and maybe to send money, if it is to some faraway place where the innocence of childhood poverty does not set off in us the train of thought that begins with denial and ends with "welfare cheat.") Even in the fading of liberal sentiments one recognizes that it is impolite or dangerous to stare in person, as Diane Arbus knew when she arranged her satisfyingly immobilized imagery as a surrogate for the real thing, the real freak show. With the appropriate object to view, one no longer feels obligated to suffer empathy. As sixties' radical chic has given way to eighties' pugnacious self-interest, one displays one's toughness in enduring a visual assault without a flinch, in jeering, or in cheering. Beyond the spectacle of families in poverty (where starveling infants and despairing adults give the lie to any imagined hint of freedom and become merely the currently tedious poor), the way seems open for a subtle imputation of pathetic-heroic choice to victims-turned-freaks, of the seizing of fate in straitened circumstances. The boringly sociological becomes the excitingly mythological/psychological. On this territory a more or less overt sexualization of the photographic image is accomplished, pointing, perhaps, to the wellspring of identification that may be the source of this particular fascination.
It is easy to understand why what has ceased to be news becomes testimonial to the bearer of the news. Documentary testifies, finally, to the bravery or (dare we name it?) the manipulativeness and savvy of the photographer, who entered a situation of physical danger, social restrictedness, human decay, or combinations of these and saved us the trouble. Or who, like the astronauts, entertained us by showing us the places we never hope to go. War photography, slum photography, "subculture" or cult photography, photography of the foreign poor, photography of "deviance," photography from the pastóW. Eugene Smith, David Douglas Duncan, Larry Burrows, Diane Arbus, Larry Clark, Danny Lyon, Bruce Davidson, Dorothea Lange, Russell Lee, Walker Evans, Robert Capa, Don McCullin,... these are merely the most currently luminous of documentarian stars. W. Eugene Smith and his wife Aileen Mioko Smith spent the early 1970s on a photo-and-text exposÈ of the human devastation in Minamata, a small Japanese fishing and farming town, caused by the heedless prosperity of the Chisso chemical firm, which dumped its mercury-laden effluent into their waters. They included an account of the ultimately successful but violence-ridden attempt of victims to gain redress. When the major court fight was won, the Smiths published a text and many photos in the American magazine Camera 35.^7 Smith had sent in a cover photo with a carefully done layout. The editor, Jim Hughes, knowing what sells and what doesn't, ran a picture of Smith on the cover and named him "Our Man of the Year" ("Camera 35's first and probably only" one). Inside, Hughes wrote: "The nice thing about Gene Smith is that you know he will keep chasing the truth and trying to nail it down for us in words and pictures; and you know that even if the truth doesn't get better, Gene will. Imagine it!"8 The Smiths' unequivocal text argues for strong-minded activism. The magazine's framing articles handle that directness; they convert the Smiths into Smith; and they congratulate him warmly, smothering his message with appreciation. Help preserve the "cultural heritage" of the mudmen in New Guinea, urges the travel editor of the Vancouver Province. Why should you care?, he asks; and he answers, to safeguard the value received for your tourist dollar (Canadians also love Disneyland and Disney World). He is asking for donations to a cultural center. The "mudmen" formerly made large, grimacing pull-on masks to frighten their opponents in war and now wear them in adventure ads for Canadian Club ("We thought we were in a peaceful village until..."). The mudmen also appear in the "small room" of Irving Penn's Worlds in a Small Room, an effete mimicry of anthropological documentary, not to mention in photos with the Queen. Edward S. Curtis was also interested in preserving someone's cultural heritage and, like other itinerant photographers operating among native North American peoples, he carried a stock of more or less authentic, more or less appropriate (often less, on both counts) clothing and accoutrements with which to deck out his sitters.10 Here, as with Robert Flaherty a bit later,11 the heritage was considered sufficiently preserved when captured within the edges of the photographic record and in the ethnographic costume shops being established in museums of "natural" history. In Curtis's case, the photographic record was often retouched, gold-toned, and bound in gold-decorated volumes selling for astonishing sums and financed by J. P. Morgan. We needn't quibble over the status of such historical romances, for the degree of truth in them may (again) be more or less equivalent to that in any well-
Administration, for which Lange was working, said in 1972: "When Dorothea took that picture, that was the ultimate. She never surpassed it. To me, it was the picture of Farm Security. ... So many times I've asked myself what is the thinking? She has all of the suffering of mankind in her but all of the perseverance too. ... You can see anything you want to in her. She is immortal."15 In 1979, a United Press International story about Mrs. Thompson said she gets $331.60 a month from Social Security and $44.40 for medical expenses. She is of interest solely because she is an incongruity, a photograph that has aged; of interest solely because she is a postscript to an acknowledged work of art. Mr. Burnett's Chilean photograph will probably not reach such prominence (I've never seen it before, myself), and we will not discover what happened to the people in it, not even forty-two years later. A good, principled photographer I know, who works for an occupational-health-and-safety group and cares about how his images are understood, was annoyed by the articles about Florence Thompson. He thought they were cheap, that the photo Migrant Mother, with its obvious symbolic dimension, stands over and apart from her, is not-her, has an independent life history. (Are photographic images, then, like civilization, made on the backs of the exploited?) I mentioned to him that in the book In This Proud Land,16 Lange's field notes are quoted as saying, "She thought that my pictures might help her, and so she helped me." My friend the labor photographer responded that the photo's publication caused local officials to fix up the migrant camp, so that although Mrs. Thompson didn't benefit directly, others like her did. I think she had a different idea of their bargain. I think I recognize in his response the well-entrenched paradigm in which a documentary image has two moments: (1) the "immediate," instrumental one, in which an image is caught or created out of the stream of the present and held up as testimony, as evidence in the most legalistic of senses, arguing for or against a social practice and its ideological-theoretical supports, and (2) the conventional "aesthetic-historical" moment, less definable in its boundaries, in which the viewer's argumentativeness cedes to the organismic pleasure afforded by the aesthetic "rightness" or well-formedness (not necessarily formal) of the image. The second moment is ahistorical in its refusal of specific historical meaning yet "history minded" in its very awareness of the pastness of the time in which the image was made. This covert appreciation of images is dangerous insofar as it accepts not a dialectical relation between political and formal meaning, not their interpenetration, but a hazier, more reified relation, one in which topicality drops away as epochs fade, and the aesthetic aspect is, if anything, enhanced by the loss of specific reference (although there remains, perhaps, a cushioning backdrop of vague social sentiments limiting the "mysteriousness" of the image). I would argue against the possibility of a nonideological aesthetic; any response to an image is inevitably rooted in social knowledge(specifically, in social understanding of cultural products. (And from her published remarks one must suppose that when Lange took her pictures she was after just such an understanding of them, although by now the cultural appropriation of the work has long since removed it from this perspective.) A problem with trying to make such a notion workable within actual photographic practice is that it seems to ignore the mutability of ideas of aesthetic rightness. That is, it seems to ignore the fact that historical interests, not transcendental verities, govern whether any particular form is seen as adequately revealing its meaningóand that you cannot second-guess history. This mutability accounts for the incorporation into legitimate photo history of the work of Jacob Riis alongside that of the incomparably more classical Lewis Hine, of Weegee (Arthur Fellig) alongside Danny Lyon. Its seems clear that those who, like Lange and the labor photographer, identify a powerfully conveyed meaning with a primary sensuousness are pushing against the gigantic ideological weight of classical beauty, which presses on us the understanding that in the search for transcendental form, the world is merely the stepping-off point into aesthetic eternality. The present cultural reflex of wrenching all art works out of their contexts makes it difficult to come to terms with this issue, especially without seeming to devalue such people as Lange and the labor photographer, and their work. I think I understand, from the inside, photographers' involvement with the work itself, with its supposed autonomy, which really signifies its belongingness to their own body of work and to the world of photographs.17 But I also become impatient with this perhaps-enforced protectiveness, which draws even the best intentioned of us nearer and nearer to exploitiveness. The Sunday New York Times Magazine, bellwether of fashionable ideological conceits, in 1980 excoriated the American documentary milestone Let Us Now Praise Famous Men (written by James Agee and photographed by Walker Evans in July and August of 1936, in Hale County, Alabama, on assignment from Fortune magazine, but not published until 1941).18 The critique19 is the same as that suggested in germ by the Florence Thompson news item. We should savor the irony of arguing before the ascendant class fractions represented by the readership of the Sunday New York Times for the protection of the sensibilities of those marginalized sharecroppers and children of sharecroppers of forty years ago. The irony is greatly heightened by the fact that (as with the Thompson story) the "protection" takes the form of a new documentary, a "rephotographic project," a reconsignment of the marginal and pathetic to marginality and pathos, accompanied by a stripping away of the false names given them by Agee and Evans(Gudger, Woods, Ricketts(to reveal their real names and "life stories." This new work manages to institute a new genre of victimhood(the victimization by someone else's camera of helpless persons, who then hold still long enough for the indignation of the new writer to capture them, in words and images both, in their current state of decrepitude. The new photos appear alongside the old, which provide a historical dimension, representing the moment in past time in which these people were first dragged into history. As readers of the Sunday Times, what do we discover? That the poor are ashamed of having been exposed as poor, that the photos have been the source of festering shame. That the poor remain poorer than we are, for although they see their own rise in fortunes, their escape from desperate poverty, we Times readers understand that our relative distance has not been abridged; we are still doing much better than they. Is it then difficult to imagine these vicarious protectors of the privacy of the "Gudgers" and "Ricketts" and "Woods" turning comfortably to the photographic work of Diane Arbus? The credibility of the image as the explicit trace of the comprehensible in the living world has been whittled away for both "Left" and "Right" reasons. An analysis which reveals social institutions as serving one class by legitimating and enforcing its domination while hiding behind the false mantle of even-handed universality necessitates an attack on the monolithic cultural myth of objectivity (transparency, unmediatedness), which implicates not only photography but all journalistic and reportorial
objectivity used by mainstream media to claim ownership of all truth. But the Right, in contradistinction, has found the attack on credibility or "truth value" useful to its own ends. Seeing people as fundamentally unequal and regarding elites as natural occurrences, composed of those best fitted to understand truth and to experience pleasure and beauty in "elevated" rather than "debased" objects (and regarding it as social suicide to monkey with this natural order), the Right wishes to seize a segment of photographic practice, securing the primacy of authorship, and isolate it within the galleryñmuseumñart-market nexus, effectively differentiating elite understanding and its objects from common understanding. The result (which stands on the bedrock of financial gain) has been a general movement of legitimated photography discourse to the Right(a trajectory that involves the aestheticization (consequently, formalization) of meaning and the denial of content, the denial of the existence of the political dimension. Thus, instead of the dialectical understanding of the relation between images and the living world that I referred to earlier(in particular, of the relation between images and ideology(the relation has simply been severed in thought. The line that documentary has taken under the tutelage of John Szarkowski at New York's Museum of Modern Art (a powerful man in a powerful position(is exemplified by the career of Garry Winogrand, who aggressively rejects any responsibility (culpability) for his images and denies any relation between them and shared or public human meaning. Just as Walker Evans is the appropriate person within the history of street photography to compare with Lee Friedlander, the appropriate comparison for Winogrand is Robert Frank (who is compared with almost everyone), whose purloined images of American life in the 1950s suggest, however, all the passionate judgments that Winogrand disclaims.21 Images can yield any narrative, Winogrand says, and all meaning in photography applies only to what resides within the "four walls" of the framing edges. What can, in Frank's work, be identified as a personally mediated presentation has become, in Szarkowski's three "new documentarians," Winogrand, Arbus, and Friedlander, a privatized will o' the wisp: Most of those who were called documentary photographers a generation ago... made their pictures in the service of a social cause.... to show what was wrong with the world, and to persuade their fellows to take action and make it right.... [A] new generation of photographers has directed the documentary approach toward more personal ends. Their aim has not been to reform life, but to know it. Their work betrays a sympathy (almost an affection(for the imperfections and the frailties of society. They like the real world, in spite of its terrors, as the source of all wonder and fascination and value(no less precious for being irrational.... What they hold in common is the belief that the commonplace is really worth looking at, and the courage to look at it with a minimum of theorizing. Szarkowski wrote that introduction to the ìNew Documentsî show in 1967, in an America already several years into the "terrors" and disruptions of the Vietnam War. He makes a poor argument for the value of disengagement from a "social cause" and in favor of a connoisseurship of the tawdry. How, for example, do we define the boundaries and extent of "the world" from looking at these photographer's images, and how we can be said to "know it"? The global claim he makes for their work serves to point out the limits of its actual scope. At what elevated vantage point must we stand to regard society as having "frailties" and "imperfections"? High enough to see it as a circus before our eyes, a commodity to be "experienced" the way a recent vodka ad entices us to "experience the nineteenth century" by having a drink. In comparison with nightmarish photos from Vietnam and the United States' Dominican adventure, the work of Friedlander, Winogrand, and Arbus might be taken as evidencing a "sympathy" for the "real world." Arbus had not yet killed herself, though even that act proved to be recuperable by Szarkowki's ideological position. In fact, the forebears of Szarkowski are not those "who made their pictures in the service of a social cause" but bohemian photographers like BrassaÔ and the early KertËsz and Cartier-Bresson. But rather than the sympathy and almost-affection that Szarkowski claimed to find in the work, I see impotent rage masquerading as varyingly invested snoop sociology(fascination and affection are far from identical. A dozen years later, aloofness has given way to a more generalized nihilism. In the San Francisco Sunday paper for November 11, 1979, one finds Jerry Nachman, news director of the local headline- and-ad station, saying: In the sixties and seventies all-news radio had its place in people's lives: What was happening in Vietnam? Did the world blow up last night? Who's demonstrating where?Ö Now we're on the cusp of the eighties and things are different. To meet these changes KCBS must deliver what's critical in life in a way that's packaged even perversely.... There's a certain craziness that goes on in the world and we want people to understand that we can chronicle it for them. Nachman also remarks, "Our broadcasters tell people what they saw out there in the wilderness today." The wilderness is the world, and it inspires in us, according to this view, both anxiety and perverse fascination, two varieties of response to a spectacle.
Imperialism breeds an imperialist sensibility in all phases of cultural life. A safari of images. Drunken bums23 retain a look of threat to the person. (Not, perhaps, as well as foreign prisoners.... 24) They are a drastic instance of a male society, the lumberjacks or prospectors of the cities, the men who (seem to) choose not to stay within the polite bourgeois world of (does "of" mean "made up of" or "run by" or "shaped by" or "fit for"?) women and children. They are each and every one an unmistakably identifiable instance of a physically coded social reality. The cynicism they may provoke in observers is far different from the cynicism evoked by images of the glitter world, which may end in a politically directed anger. Directed toward change. Bums are an "end game" in a "personal tragedy" sort of chance. They may be a surreptitious metaphor for the "lower class" but they are not to be confused with a social understanding of the "working class." Bums are, perhaps, to be finally judged as vile, people who deserve a kick for their miserable choice. The buried text of photographs of drunks is not a
recommended the dismantling of the "National Endowments" for the arts and the humanities (government funding agencies). We can expect the currency of such policies and their ideological corollaries to grow as they increasingly inform the policies and practices of Rightist U.S. governments.
Times's and the sensationalist news-wire stories about Florence Thompson, including ones with such headlines as "'Migrant Mother' doubtful, she doesn't think today's women match her" (Toronto Star, November 12, 1979). Mrs. Moore (she married a man named Moore after Floyd Burroughs's death), too, lived in a trailer, on Social Security (the article says $131 a monthósurely it is $331.60, like Mrs. Thompson), plus Medicare. But unlike Thompson and Mrs. Moore's relatives as described by Raines, she "is not bitter." Osborne ends his article thus: "Allie Mae Burroughs Moore has endured. ... She has survived Evans [she died, however, before the article appeared], whose perception produced a portrait of Allie Mae Burroughs Moore that now hangs on permanent display in the Museum of Modern Art. Now the eyes that had revealed so much in that picture stare fixedly at the violet rim along the horizon. 'No, I wouldn't change my life none,' she says." According to Raines, that picture is the most sought-after of all Evans's Alabama photos, and one printed by Evans would sell for about four thousand dollars. Predictably, in Osborne's story, Mrs. Moore, contemplating the photo, accepts its justice, while Raines has Mrs. Moore's daughter, after her mother's death, bitterly saying how much her mother had hated it and how much unlike her it looked.